Tip #1: Show your followers exclusive content, content they wouldn’t typically see on any of the others platforms.
Tip #2: Showcase behind the scenes footage so your followers feel as though they are ‘getting to know you’.
Tip #3: Use the text option to describe where you are, what you are doing, or what just happened. You can also use this option to give quick tips and tricks.
Tip # 4: Thank your followers individually as they add you. Make them feel special and let them know you recognize them.
Tip #5: Ultimately use Instagram as a video blogging tool. Show your customers who you really are, what you care about and what drives you.