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How to use Instagram Video for Marketing Your Business

Tip #1: Show your followers exclusive content, content they wouldn’t typically see on any of the others platforms.

Tip #2: Showcase behind the scenes footage so your followers feel as though they are ‘getting to know you’.

Tip #3: Use the text option to describe where you are, what you are doing, or what just happened. You can also use this option to give quick tips and tricks.

Tip # 4: Thank your followers individually as they add you. Make them feel special and let them know you recognize them.

Tip #5: Ultimately use Instagram as a video blogging tool. Show your customers who you really are, what you care about and what drives you.

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